Streaming Live Sports in Canada

April 30, 2020


In 2018, it has become the norm for people to stream the content they want, however they want. That includes movies, television shows, and—most importantly to you—sports. Not only do you want to be able to stream, but you want to watch your favourite sports, in the best quality, on any screen that you happen to have at hand–a television, phone, your tablet… whatever’s closest in that moment.

The media industry is rapidly changing to a model that allows the content to live around the viewer’s schedule, not the other way around. The consumer is in a position of power, and why shouldn’t it be that way? If someone is going to spend their money on a product, they want to use it in whatever way best suits them.

Services like Netflix, Crave, and the Apple Store have people covered for shows and movies, but what’s out there for the sports fan?

5-7 years ago, the options for people to stream sports online were limited in quality, reliability—and well, legality. Today, there is a streaming package to fit most anybody’s need. As you can see in our handy chart below, most major sports have rolled out their own streaming products, available for customers to purchase directly from them. They vary in price and in content, but are an increasingly viable option for those without a traditional TV package.


**Pricing as of April 2018 for Canadian customers. prices shown are in US Dollars.

To start, NHL LIVE™, and NBA League Pass are out-of-market services for a hardcore fan of a single sport. This means a customer gets a high volume of games, but isn’t allowed to watch in-market games (What are in-market games again? Check out the NHL Regional Blackout post for a refresher). If you’re a Winnipeg fan living in Montreal (out-of-market) for example, or you want to watch over 1,000 regular season games and the entire Stanley Cup Playoffs, then a service like NHL LIVE™ makes sense.

SN NOW also allows fans to get access to their in-market games (see: CalgaryEdmontonVancouver and Toronto for more detail), as a well as a host of different sports, all in one subscription.

It’s a place to catch Blue Jays games, while also getting your daily sports shows and analysis.

It’s a place to catch some basketball, baseball, hockey, curling, wrestling, and more. In short, it’s about choice—which is what consumers want in 2018.

SN NOW also allows customers to choose how much hockey they would like to watch, with the introduction of the SN NOW+ package option.

SN NOW allows users to stream over 300 NHL games, which are subject to NHL blackout restrictions, while SN NOW+ allows a user to stream over 500 games blackout-free, plus hundreds of additional games from the Bundesliga, FA Cup, Premiership Rugby and more.

All of these services have their audience and base, that’s ultimately why they exist. They offer drastically different content for roughly the same price. To go with the larger trend around changing viewing habits, sports are beginning to catch up to the streaming services for television shows and movies.

The change has been more gradual, but the foundation is now in place. In today’s media world, there’s an abundance of choice for the consumer, SN NOW is simply adding to those choices.

Step 1 of 2

Get Started:

Sportsnet Now gives you 24/7 access to livestream your favourite sports in HD on any screen. Choose a plan that is right for you. This product is only available in Canada.

  • The most leagues at the best price.
  • Over 500 NHL games. Limited blackouts apply**
  • Stream the NBA, MLB, CHL & WWE, in addition to more NHL games and leagues
Annual pass
$20.83 / month for 12 months
BUY NOW Save 25% / year
billed annually
Monthly pass
billed monthly
7-day pass
BUY NOW Try it out!
one-time billing
  • Just the essentials. Stream Sportsnet's elite sports lineup & channels.
  • Over 300 NHL games. Regional blackouts apply*
  • Stream the NHL, NBA, MLB, CHL, WWE and more.
Annual pass
$16.67 / month for 12 months
BUY NOW Save 20% / year
billed annually
Monthly pass
BUY NOW Great value
billed monthly

*Sportsnet NOW owns the regional rights to the Oilers, Canucks, Flames and Leafs. In order to avoid being blacked out from those teams' regional games on the $19.99/mth package, you must reside within that team's broadcast region. For more information on blackouts, visit

**If a game is on more than one network, the game is subject to regional blackouts. All Sportsnet exclusive games are available blackout-free, totalling over 500 per season. Sportsnet exclusive games are games that are broadcasted exclusively by Sportsnet in Canada.

Taxes extra. Offers subject to change without notice. Not applicable to previous purchases. All fees and programming subject to change. Visit for details. Use of Sportsnet NOW constitutes acceptance of our Terms of Service and Acceptable Use Policy at We collect and use your personal information according to SNN’s Privacy Policy available at and SNN Terms of Service. Consent for SNN to send marketing messages is required during the payment process. You may unsubscribe at any time. You may cancel your subscription at any time. For details on purchase, refund and auto-renewal policies, see the Sportsnet NOW Terms of Service at If you have subscribed through the iTunes App Store or Google Play, their purchase and refund policies apply.