What’s the difference between Sportsnet NOW and Rogers NHL LIVE?

Since the launch of Sportsnet NOW, we have had a number of inquiries about the difference between it and Rogers NHL LIVE. While both are designed for sports fans and available for a monthly or yearly subscription price, they are very different products.

In-market vs. Out-of-market

Sportsnet NOW

Sportsnet NOW is what is known as an “in-market” product, which is just a fancy way of saying it allows you to watch your local team without blackouts. It is a straight replication of what Sportsnet shows on television.

Every team in the NHL has a number of games that are designated as regional (only available in a team’s broadcast territory) and national (available to anyone, anywhere).

As Sportsnet is the sole broadcast partner of the Edmonton Oilers, Calgary Flames and Vancouver Canucks, Sportsnet NOW carries all 82 games of each of those franchises, depending on where you live. Sportsnet is also the home for 56 of 82 Toronto Maple Leafs games; the remaining 26 Leafs games are not on Sportsnet and thus not available in this product.

Note: Sportsnet does not own the regional rights to the Ottawa Senators (55 games), Montreal Canadiens (50 games) or the Winnipeg Jets (60 games). Their remaining national games are available on Sportsnet NOW.


Rogers NHL LIVE is known as an “out-of-market” product as it allows you to watch a team that isn’t your local one while blacking out the local team’s regional games. Rogers NHL LIVE also allows you to watch over 1,000 other hockey games, including all outdoor games, the all-star game and the entire Stanley Cup Playoffs. It also allows you to watch the national games of your local team, just not the regional ones.

Using the above information as examples, if you live in Edmonton and want to watch Oilers games, you would be able to watch all 82 of their games (37 national + 45 regional) without blackouts, making Sportsnet NOW the product for you.

If you were living in Montreal but wanted to watch the Oilers, Rogers NHL LIVE would be the product that best suits your needs.

Multi-sport vs. Single-sport

Sportsnet NOW

Sportsnet NOW offers multiple sports with a single subscription. Along with over 300 NHL games and the entire Stanley Cup Playoffs, Sportsnet NOW is also the destination for Toronto Blue Jays games, the MLB Postseason and World Series, 41 Toronto Raptors games, over 100 other marquee NBA matchups, half the NBA playoffs, 190 Premier League matches, the FA Cup, Bundesliga, WWE, Grand Slam of Curling, the CHL, IndyCar and much more.


Rogers NHL LIVE is just for hockey. It is for the hardcore fan who wants to stream over 1,000 hockey games and/or an out-of-market team while still getting the entire NHL Stanley Cup playoffs.


Sportsnet NOW

As of publication date, Sportsnet NOW is available to stream on desktop and on iOS and Android smart phones and tablets, Chromecast , Xbox One, PlayStation 4, and 4th generation Apple TVs, all through the Sportsnet app.

Rogers NHL  LIVE

Rogers NHL LIVE is available to stream on desktop, as well as with the NHL app through Roku, PlayStation 3, 4 and Vita, Xbox One, Android and iOS smartphones and tablets, 3rd generation and later Apple TVs, and Chromecast.


Sportsnet NOW

$24.99 per month, plus applicable taxes.

There is currently no yearly pricing, although that is expected to change in the future.


Rogers NHL LIVE offers a number of subscription options:

$29.99 + taxes for a Monthly Pass

$199.99 + taxes for a Full Season Pass

$129.99 + taxes for a Half Season Pass (available in December)

$74.99 + taxes for a Stanley Cup Playoffs Pass (available in March)

$59.99 + taxes for a French Season Pass

If you’re interested in finding out more details about either product, click on the links below to find out more, or email us at now@sportsnet.ca.